May 30, 2025
NUMI Before OpenFunnel
Numi relied on slow funding databases, Crunchbase and PitchBook often surfaced Seed/Series A rounds days after founders had already announced on LinkedIn/X, so competitors were already in the conversation. The real, live signals were on LinkedIn, X, investor blogs, and job boards, forcing ~15 hours/week of tab-hopping that still missed nuance.
OpenFunnel Implementation
Numi shifts its approach with OpenFunnel:
Deploys listeners for YC batch acceptances and general funding announcements, monitoring founder/investor posts on X/LinkedIn, YC launch pages, investor/VC sites, and press releases.
Tracks design pain-point indicators: hiring for a product/design function, rebrand/brand overhaul, bursts in product/design hiring etc.
Stacks funding + growth/hiring into one high-confidence alert with verified founder contacts—auto-synced to CRM/outreach systems.
After OpenFunnel
Real-time, high-confidence alerts replace slow databases and manual tab-hopping; reps engage immediately with verified contacts and full enriched information and hyper contextual messaging that directly addresses the pain-point.
“OpenFunnel surfaced funding and new batch YC announcements before it hit the static databases and helped us research by simply asking questions in natural language. That context doubled our reply rates.”
— Hannah Pobar, CEO @ Numi