Central Before OpenFunnel

Crunchbase/PitchBook posted Seed/Series A rounds days after founder announcements on LinkedIn/X, so competitors arrived first. Broad “recently funded” lists lacked micro-audience precision that helped with smarter campaigns when the startups were still hot (YC, a16z, Sequoia Arc, Pear VC). Meanwhile, ~12-15 hours/week of tab-hopping across LinkedIn, X, VC blogs, and job boards still couldn’t produce one live-signal loop, or the right timing.

OpenFunnel Implementation

Central shifts its approach with OpenFunnel:

• Deploys real-time listeners for SEC Form D filings which capture funding events are months ahead of any static database providers which updates when publicly announced.

• Listens on socials for any acceptance announcements to capture the latest batch for YC, a16z, Sequoia Arc, and Pear VC; and auto finds the founder profiles linkedin and emails.

• Enriched with founders, signal context and messaging are synced directly to Hubspot.

After OpenFunnel

Real-time, high-confidence alerts replace slow databases and manual tab-hopping; Central builds latest-batch micro-audiences (YC, a16z, Arc, Pear) and launches sniper campaigns the same week, with verified contacts and evidence-backed hooks, no more spraying.

“Before OpenFunnel, we used static databases and couldn’t segment accounts. Now we get live funding signals and precise segments in one prompt.”
— Albrey Brown, Growth @ Central

See how Central unlocked net-new buyers with signals

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